Speech - University of Kentucky

Speech - University of Kentucky

Speech Making Process Steps Audience Analysis Render Main Points Determine Purpose

Outline Select/Narrow Topic Rehearse

Research Deliver Develop Central Idea Audience Analysis

Demographicsphysical characteristics Psychographics or attitudinal analysis psychological characteristics Determine Purpose To inform

To persuade To Entertain Select/Narrow Topic Relevant to: Audience

Occasion Speaker Research Primaryoriginalinterviews, surveys

Secondaryexisting sourceson line, journals Develop Central Idea Central idea should be one complete, simple, declarative sentence that tells the audience what the speech is about.

White lung is killing people. Render Main Points Speeches should have at least two main points. Should be equal in time. Should be ordered for effect.

Primacy/recency Outline Two basic types: Key word

Full content/full sentence Rehearse Mirror Video/audio tape

For friends Mental: positive visualization Deliver If youve done all the above steps, this step should be quite easy!

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